Tech News

Place to get latest information about tech at same place

Snapchat redesign is a ‘flop’ with users

SnapchatPicture copyright
Getty Photos

Picture caption

Many common customers of Snapchat have complained concerning the service’s modified look

Snapchat’s redesign, which was rolled out on the finish of final 12 months, has not gone down effectively with customers.

The refreshed look pushed out within the UK, Australia and Canada has proved unpopular, with as much as 83% of evaluations on the App Retailer being damaging.

Many have complained that feeds are now not chronological and are complicated.

Some have contacted Snapchat assist on Twitter to air frustrations and asking it to return to the earlier model of the app.

One person, Leaya Reinhardt, tweeted:

Mary Principato tweeted:

Tech information web site TechCrunch reported that knowledge offered to it by analytics agency Sensor Tower confirmed that solely 17% gave it three to 5 stars, suggesting they authorised of it.

No change

Snapchat made the modifications as a means for the social community to monetise its service by mixing in additional adverts, mentioned specialists.

Elyse Betters Picaro, US editor of Pocket-lint and a daily person, mentioned Snapchat had “begun mixing ad-laden Tales into your chats now, as a result of, because the numbers have proven, individuals are sending tonnes of snaps a day now, however they don’t seem to be posting to their tales as a lot.

“Tales out of your “regular” mates now seem in chats, whereas well-known and standard Snapchat customers are nonetheless on the facet with the media, which seems to create a form of class system.

“It is also troublesome to search out tales from individuals who do not observe you again,” she mentioned. “Additionally tales are now not in chronological order, and you’ll’t play all of the tales consecutively anymore.”

Ms Betters Picaro added: “It might, as a person, really feel such as you’re lacking out on one thing now, because it’s tougher to search out Tales, tougher to play them, they usually’re simply seemingly tougher to understand generally now.”

She added that Snapchat boss Evan Spiegel had warned customers and traders concerning the change in November when he mentioned: “There’s a sturdy probability that the redesign of our software can be disruptive to our enterprise within the quick time period, and we do not but understand how the behaviour of our group will change once they start to make use of our up to date software.”

Regardless of the poor reception, Ms Betters Picaro doesn’t consider the agency will reply to person requests and ditch the modifications.

She mentioned: “Sadly, individuals are usually resistant to vary. And this replace will take some getting used to, whether or not you are a fan or not.

“Nonetheless, I extremely doubt Snap will instantly reverse course on account of unhealthy evaluations from a restricted check within the UK and Canada. In any case, it hasn’t even hit the US but.”

A spokesperson for Snapchat mentioned: “Updates as huge as this one can take somewhat getting used to, however we hope the group will take pleasure in it as soon as they settle in.”

Leave a Reply

Your email address will not be published. Required fields are marked *

Tec News © 2017 Frontier Theme